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If you work in ITAM, FinOps is less of a leap than it looks. Both disciplines share the same core goals: visibility, cost control, and business value; just applied to different environments. This article walks through our See, Save, Plan, Run framework for cloud cost management and shows how your existing ITAM instincts translate directly into FinOps practice. 

If your CMDB and your ITAM platform disagree about a single asset, you don't have two systems of record. You have two guesses. That's the uncomfortable starting point for most organisations, even ones that are confident they've got this covered.

(part 5 of the series "The ServiceNow SAM journey: From data chaos to intelligent control")

(part 3 of the series "The ServiceNow SAM journey: From data chaos to intelligent control")

The familiar frustration

If you manage ServiceNow SAM Pro, you’ve seen it: you run reconciliation, open your dashboards… and there it is again: a long list of “Unknown Software”. You cleaned it up last month. You standardised names. You taught your team the right conventions.

(part 2 of the series "The ServiceNow SAM journey: From data chaos to intelligent control")

 ServiceNow SAM Pro is powerful – especially with the latest enhancements such as Guided Setup and Now Assist. It can normalise thousands of installations, reconcile entitlements, reclaim unused SaaS licences, and produce audit-ready positions.  

Microsoft has launched a new flagship product: Microsoft 365 E7, the "Frontier Suite." The bundle combines E5, Copilot, advanced Entra, Defender, and Purview functionality, and agent-based AI into a single SKU. For organizations that are already heavily invested in Microsoft technology and are serious about AI adoption, this could be a logical consolidation step. For ITAM teams, it is also a moment to pause and reflect. Not to dismiss E7, but to ask the right questions.